Publisher Rates

The average CPM for 2nd March 2021.

2021-03-01

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $53.60 $8.38 $4.85 $7.28 $4.53
Canada $30.89 $6.11 $3.44 $4.20 $2.69
United Kingdom $31.39 $5.12 $3.33 $4.96 $3.22
Australia $20.72 $4.61 $2.84 $3.93 $2.75
 
Finland $3.80 $5.64 $3.08 $6.21 $2.90
France $49.33 $5.67 $3.84 $2.60 $2.12
Cameroon $2.12 $2.20 $1.07 $5.00 $2.07
South Africa $9.23 $3.34 $2.47 $4.78 $2.76
New Zealand $5.12 $4.28 $2.57 $3.41 $2.41
Germany $24.92 $4.23 $2.55 $3.43 $2.29
Malawi $2.68 $3.71 $1.22 $4.03 $1.25
Norway $4.57 $3.72 $2.69 $2.90 $2.20
Switzerland $2.63 $3.41 $1.93 $3.42 $1.94
Singapore $3.93 $2.40 $1.85 $3.14 $2.56
Estonia $4.31 $3.05 $2.33 $3.04 $2.25
Burkina Faso $2.04 $1.38 $0.75 $2.87 $1.78
Netherlands $7.42 $2.80 $1.76 $2.61 $1.87
Senegal $2.26 $1.05 $0.56 $2.67 $1.72
Nigeria $3.90 $1.51 $0.93 $2.61 $1.28
Zambia $3.23 $1.34 $1.03 $2.55 $1.14
Cyprus $2.70 $2.32 $2.01 $2.53 $2.03
Belgium $9.71 $2.34 $1.67 $2.50 $1.72
Austria $4.63 $2.41 $1.40 $2.45 $1.44
Czech Republic $11.41 $1.30 $0.91 $2.44 $1.98
Ireland $2.70 $1.98 $1.70 $2.43 $1.85
Sweden $18.36 $2.39 $1.75 $1.07 $0.74
Mexico $11.67 $1.99 $1.07 $2.38 $1.38
Ukraine $2.44 $0.86 $0.63 $2.35 $1.47
Bulgaria $11.23 $1.51 $1.12 $2.34 $1.31
Cote D'ivoire $2.29 $2.31 $1.15 $2.27 $1.57
Uganda $2.88 $0.68 $0.62 $2.27 $1.70
Latvia $2.72 $2.24 $1.47 $2.00 $1.35
United Arab Emirates $3.95 $2.14 $1.29 $1.24 $0.87
Benin $2.44 $1.23 $0.77 $2.14 $1.07
Bahamas $3.25 $2.01 $1.87 $0.61 $0.45
Brazil $6.09 $2.00 $1.12 $1.22 $0.75
Malaysia $3.49 $1.62 $1.05 $1.97 $1.11
Italy $13.55 $1.96 $1.49 $1.16 $0.99
Romania $6.06 $1.94 $1.33 $1.76 $1.33
Peru $7.46 $1.91 $1.50 $1.80 $1.52
Ghana $1.28 $1.19 $0.75 $1.87 $1.05
Colombia $4.25 $1.52 $0.97 $1.87 $1.13
Portugal $4.79 $1.86 $1.27 $1.87 $1.29
Lithuania $3.15 $1.16 $0.76 $1.83 $1.48
Philippines $5.16 $1.71 $1.20 $1.00 $0.70
Luxembourg $1.23 $1.61 $0.95 $1.56 $1.05
Thailand $2.49 $1.17 $0.73 $1.57 $1.04
Iceland $1.43 $1.50 $1.10 $1.56 $0.91
Kuwait $1.82 $1.19 $0.82 $1.55 $1.00
Guinea $1.28 $1.54 $0.80 $1.40 $0.88
Qatar $1.49 $0.98 $0.59 $1.54 $1.28
Poland $11.12 $1.54 $1.12 $0.83 $0.58
Korea, Republic Of $28.80 $1.54 $1.28 $0.93 $0.66
Spain $12.21 $1.42 $0.92 $1.50 $1.14
Saudi Arabia $11.16 $1.38 $0.87 $1.49 $1.09
Hungary $12.72 $0.88 $0.60 $1.44 $0.91
Mali $1.26 $1.08 $0.57 $1.44 $0.69
Mauritius $1.25 $1.43 $0.86 $1.12 $0.79
Greece $3.33 $1.41 $0.93 $1.19 $0.82
Denmark $3.30 $1.41 $1.05 $1.33 $0.98
Slovakia $3.56 $1.06 $0.91 $1.41 $1.20
Comoros $0.98 $0.43 $0.36 $1.40 $0.92
Chile $8.66 $1.10 $0.75 $1.40 $0.99
Taiwan $20.53 $1.36 $1.24 $0.36 $0.28
Japan $5.77 $1.35 $0.80 $0.74 $0.51
Moldova $1.11 $1.04 $0.89 $1.34 $0.96
Swaziland $0.90 $0.49 $0.26 $1.33 $0.42
Congo $1.00 $1.33 $0.71 $0.74 $0.60
China $3.36 $1.29 $0.90 $1.05 $0.91
Liechtenstein $0.80 $0.85 $0.33 $1.26 $0.63
Virgin Islands, U.S. $3.25 $1.25 $0.79 $0.84 $0.57
Croatia $1.08 $0.76 $0.52 $1.21 $0.61
Isle Of Man $1.42 $0.70 $0.87 $1.17 $0.79
Iraq $8.31 $1.04 $0.72 $1.15 $0.74
Bahrain $1.30 $0.90 $0.66 $1.14 $0.87
Puerto Rico $4.25 $1.12 $1.01 $0.90 $0.57
Kazakhstan $3.38 $0.71 $0.54 $1.11 $0.80
Kenya $1.73 $0.82 $0.57 $1.10 $0.69
Israel $2.39 $0.71 $0.57 $1.06 $0.79
Mozambique $1.08 $0.97 $0.61 $1.04 $0.67
Greenland $0.55 $0.33 $0.19 $1.00 $0.50
India $5.00 $0.98 $0.71 $0.27 $0.23
Andorra $0.91 $0.97 $0.65 $0.63 $0.49
Costa Rica $1.33 $0.97 $0.61 $0.55 $0.30
Albania $1.00 $0.95 $0.69 $0.96 $0.63
Saint Pierre And Miquelon $0.56 $0.96 $0.27 - -
Dominican Republic $4.25 $0.96 $0.61 $0.74 $0.49
Oman $1.19 $0.67 $0.50 $0.96 $0.65
Slovenia $1.94 $0.95 $0.62 $0.75 $0.55
Serbia $1.56 $0.65 $0.52 $0.95 $0.61
Maldives $0.90 $0.95 $0.58 $0.69 $0.46
Russian Federation $5.25 $0.75 $0.51 $0.95 $0.62
Angola $1.02 $0.71 $0.49 $0.94 $0.59
Seychelles $0.90 $0.94 $0.65 $0.63 $0.48
Togo $0.95 $0.93 $0.49 $0.36 $0.25
Vietnam $1.73 $0.73 $0.49 $0.93 $0.60
Tonga $0.37 $0.93 $0.37 - -
Réunion $2.41 $0.88 $0.62 $0.45 $0.33
Hong Kong $3.77 $0.88 $0.50 $0.56 $0.39
Uzbekistan $1.09 $0.88 $0.55 $0.85 $0.61
Guadeloupe $3.48 $0.87 $0.57 $0.55 $0.47
Congo, The Democratic Republic Of The $1.00 $0.87 $0.58 $0.22 $0.18
Djibouti $0.61 $0.87 $0.59 $0.35 $0.11
Kiribati $0.64 $0.87 $0.64 - -
Indonesia $2.19 $0.81 $0.52 $0.87 $0.46
El Salvador $3.78 $0.85 $0.46 $0.29 $0.18
Argentina $4.53 $0.59 $0.39 $0.83 $0.70
Jersey $1.00 $0.82 $0.40 - -
Panama $1.14 $0.81 $0.45 $0.53 $0.33
Jamaica $1.19 $0.81 $0.55 $0.58 $0.47
Turkey $1.85 $0.40 $0.34 $0.80 $0.68
Pakistan $8.79 $0.80 $0.70 $0.75 $0.65
Saint Kitts And Nevis $0.73 $0.79 $0.55 $0.49 $0.46
American Samoa - - - $0.79 $0.76
Azerbaijan $0.90 $0.77 $0.50 $0.56 $0.45
Namibia $0.90 $0.77 $0.50 $0.54 $0.36
Mayotte $0.67 $0.76 $0.37 $0.34 $0.26
Martinique $3.09 $0.76 $0.61 $0.64 $0.47
Sierra Leone $0.75 $0.73 $0.45 $0.76 $0.37
Myanmar $1.05 $0.76 $0.46 $0.25 $0.18
Macedonia, The Former Yugoslav Republic Of $0.90 $0.75 $0.52 $0.63 $0.45
Solomon Islands $0.73 $0.75 $0.33 $0.65 $0.55
Nicaragua $2.00 $0.75 $0.43 $0.46 $0.27
Bolivia $1.89 $0.75 $0.43 $0.47 $0.30
Aland Islands $0.73 $0.74 $0.33 $0.33 $0.22
Tanzania, United Republic Of $1.10 $0.70 $0.46 $0.73 $0.46
Belarus $1.61 $0.45 $0.36 $0.73 $0.51
Guatemala $4.25 $0.72 $0.40 $0.28 $0.20
French Polynesia $0.90 $0.72 $0.44 $0.40 $0.40
Honduras $2.69 $0.72 $0.43 $0.50 $0.30
Paraguay $1.93 $0.71 $0.44 $0.71 $0.47
Antigua And Barbuda $0.91 $0.71 $0.70 $0.32 $0.21
Burundi $0.90 $0.71 $0.43 $0.56 $0.41
Uruguay $2.00 $0.71 $0.47 $0.49 $0.34
San Marino $0.67 $0.70 $0.49 $0.42 $0.37
Niger $0.84 $0.70 $0.47 $0.42 $0.49
Cook Islands - - - $0.69 $0.08
Gabon $0.90 $0.69 $0.49 $0.36 $0.21
Micronesia, Federated States Of $0.38 $0.68 $0.38 - -
Equatorial Guinea $0.90 $0.68 $0.55 $0.25 $0.16
Turks And Caicos Islands $0.61 $0.61 $0.45 $0.67 $0.25
Jordan $1.13 $0.29 $0.28 $0.66 $0.60
Cambodia $1.35 $0.66 $0.43 $0.62 $0.38
Bangladesh $4.22 $0.65 $0.40 $0.48 $0.30
Afghanistan $3.78 $0.26 $0.56 $0.65 $0.44
Montenegro $0.90 $0.64 $0.54 $0.62 $0.42
Botswana $0.90 $0.63 $0.42 $0.54 $0.29
Lesotho $1.62 $0.35 $0.30 $0.63 $0.55
Zimbabwe $1.63 $0.29 $0.23 $0.63 $0.40
Saint Lucia $0.90 $0.61 $0.40 $0.51 $0.37
Cayman Islands $0.52 $0.60 $0.30 $0.31 $0.49
Armenia $1.33 $0.60 $0.52 $0.46 $0.33
Somalia $0.90 $0.59 $0.41 $0.38 $0.23
Georgia $0.96 $0.37 $0.31 $0.58 $0.39
Ecuador $4.87 $0.57 $0.38 $0.54 $0.36
Rwanda $0.90 $0.57 $0.39 $0.35 $0.27
Cape Verde $0.90 $0.57 $0.42 $0.39 $0.24
Palestine, State of $3.90 $0.33 $0.39 $0.57 $0.47
Belize $0.90 $0.56 $0.39 $0.29 $0.15
Central African Republic $0.63 $0.55 $0.25 $0.50 $0.42
Bermuda $0.55 $0.46 $0.31 $0.55 $0.17
Haiti $0.90 $0.54 $0.39 $0.27 $0.15
Greece (VAT) $1.00 $0.54 $0.47 - -
Gambia $0.90 $0.54 $0.36 $0.28 $0.19
Dominica $0.53 $0.52 $0.32 $0.23 $0.24
Gibraltar $1.13 $0.52 $0.54 - -
Saint Vincent And The Grenadines $0.90 $0.52 $0.44 $0.43 $0.32
Guyana $0.90 $0.52 $0.34 - -
French Guiana $0.90 $0.52 $0.40 $0.42 $0.21
Faroe Islands $0.50 $0.50 $0.29 $0.32 $0.21
New Caledonia $0.90 $0.42 $0.38 $0.50 $0.45
Palau $0.65 $0.34 $0.24 $0.50 $0.50
Venezuela $1.47 $0.49 $0.34 $0.21 $0.14
Tunisia $3.16 $0.35 $0.30 $0.49 $0.41
Liberia - - - $0.49 $0.42
Brunei Darussalam $0.90 $0.49 $0.38 $0.41 $0.24
Libya $1.32 $0.49 $0.45 $0.25 $0.20
Mauritania $0.90 $0.24 $0.24 $0.48 $0.23
Grenada $0.90 $0.47 $0.44 $0.35 $0.36
Guernsey $1.13 $0.47 $0.21 $0.28 $0.29
Malta $0.90 $0.46 $0.38 $0.35 $0.36
Macao $1.01 $0.46 $0.36 $0.38 $0.30
Tajikistan $0.78 $0.31 $0.29 $0.46 $0.35
Papua New Guinea $0.90 $0.32 $0.22 $0.44 $0.28
Northern Mariana Islands $0.84 $0.44 $0.37 $0.31 $0.28
Bosnia And Herzegovina $1.00 $0.26 $0.24 $0.43 $0.27
Anguilla $0.68 $0.43 $0.28 $0.25 $0.18
Sao Tome And Principe $0.90 $0.43 $0.46 $0.27 $0.15
Vanuatu $0.28 $0.42 $0.28 $0.29 $0.09
Ethiopia $0.90 $0.30 $0.26 $0.41 $0.30
Mongolia $1.17 $0.41 $0.39 $0.29 $0.25
Algeria $1.00 $0.40 $0.32 $0.21 $0.15
Madagascar $0.90 $0.40 $0.37 $0.34 $0.20
Timor-Leste $0.78 $0.40 $0.29 $0.34 $0.27
Morocco $3.51 $0.40 $0.34 $0.37 $0.27
Guam $1.10 $0.21 $0.15 $0.39 $0.31
Kyrgyzstan $0.96 $0.39 $0.31 $0.36 $0.24
Saint Barthélemy $0.37 $0.38 $0.33 - -
Sri Lanka $0.90 $0.37 $0.29 $0.35 $0.23
Bhutan $0.90 $0.26 $0.15 $0.37 $0.19
Aruba $0.90 $0.37 $0.27 $0.32 $0.22
Cuba $1.05 $0.31 $0.28 $0.35 $0.28
Yemen $2.08 $0.35 $0.32 $0.27 $0.21
Eritrea - - - $0.35 $0.21
Trinidad And Tobago $1.00 $0.32 $0.26 $0.35 $0.25
Egypt $1.42 $0.35 $0.32 $0.27 $0.22
Lao People's Democratic Republic $0.98 $0.33 $0.26 $0.29 $0.22
Nepal $0.90 $0.31 $0.29 $0.30 $0.21
Fiji $0.90 $0.24 $0.19 $0.31 $0.18
Syrian Arab Republic $1.00 $0.31 $0.43 - -
Lebanon $0.90 $0.31 $0.30 $0.26 $0.22
Guinea-Bissau $0.61 $0.27 $0.31 $0.29 $0.27
Sudan $0.90 $0.29 $0.34 $0.22 $0.19
Iran, Islamic Republic Of $1.57 $0.29 $0.39 $0.20 $0.20
Nauru $0.29 $0.29 $0.29 - -
Barbados $0.98 $0.21 $0.15 $0.28 $0.21
Suriname $0.90 $0.26 $0.23 $0.21 $0.13
Samoa $0.40 $0.25 $0.17 $0.26 $0.18
Chad $0.27 $0.20 $0.20 - -
Saint Martin $0.20 $0.20 $0.20 - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $1.01 $1.47 $0.96 $1.17 $0.95
Canada $0.30 $0.50 $0.30 $0.49 $0.30
United Kingdom $0.75 $1.12 $0.65 $0.67 $0.56
Australia $0.56 $0.97 $0.51 $0.52 $0.35
 
Finland $0.63 $0.89 $0.44 $0.63 $0.63
France $0.30 $0.50 $0.30 $0.30 $0.30
Cameroon $0.12 $0.03 $0.03 $0.12 $0.12
South Africa $0.24 $0.34 $0.23 $0.31 $0.20
New Zealand $0.46 $0.50 $0.40 $0.03 $0.03
Germany $0.36 $0.47 $0.34 $0.45 $0.34
Malawi $0.03 $0.03 $0.03 $0.03 $0.03
Norway $0.26 $0.65 $0.22 $0.03 $0.03
Switzerland $0.25 $0.47 $0.23 $0.20 $0.20
Singapore $0.30 $0.60 $0.30 $0.84 $0.30
Estonia $0.51 $0.51 $0.51 $0.03 $0.03
Burkina Faso $0.03 $0.03 $0.03 $0.03 $0.03
Netherlands $0.36 $0.57 $0.33 $0.30 $0.30
Senegal $0.12 $0.03 $0.03 $0.22 $0.11
Nigeria $0.51 $0.10 $0.10 $0.39 $0.35
Zambia $0.15 $0.51 $0.13 $0.17 $0.11
Cyprus $0.30 $0.03 $0.03 $0.30 $0.30
Belgium $0.30 $0.30 $0.30 $0.30 $0.30
Austria $0.25 $0.35 $0.23 $0.24 $0.24
Czech Republic $0.20 $0.24 $0.20 $0.03 $0.03
Ireland $0.61 $0.61 $0.61 $0.35 $0.35
Sweden $0.20 $0.40 $0.20 $0.20 $0.20
Mexico $0.16 $0.19 $0.14 $0.15 $0.11
Ukraine $0.15 $0.16 $0.14 $0.19 $0.11
Bulgaria $0.20 $0.23 $0.19 $0.20 $0.20
Cote D'ivoire $0.16 $0.16 $0.16 $0.24 $0.12
Uganda $0.03 $0.03 $0.03 $0.03 $0.03
Latvia $0.20 $0.20 $0.20 $0.03 $0.03
United Arab Emirates $0.30 $0.50 $0.30 $0.59 $0.30
Benin $0.15 $0.29 $0.14 $0.12 $0.12
Bahamas $0.03 $0.03 $0.03 $0.03 $0.03
Brazil $0.15 $0.18 $0.14 $0.19 $0.11
Malaysia $0.16 $0.20 $0.14 $0.35 $0.12
Italy $0.20 $0.27 $0.20 $0.21 $0.20
Romania $0.20 $0.23 $0.19 $0.20 $0.19
Peru $0.15 $0.18 $0.14 $0.13 $0.10
Ghana $0.15 $0.20 $0.15 $0.25 $0.11
Colombia $0.15 $0.20 $0.14 $0.15 $0.11
Portugal $0.20 $0.25 $0.18 $0.26 $0.17
Lithuania $0.03 $0.03 $0.03 $0.03 $0.03
Philippines $0.16 $0.19 $0.14 $0.26 $0.11
Luxembourg $0.03 $0.03 $0.03 $0.03 $0.03
Thailand $0.15 $0.19 $0.14 $0.36 $0.11
Iceland $0.03 $0.03 $0.03 $0.03 $0.03
Kuwait $0.19 $0.19 $0.19 $0.23 $0.11
Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Qatar $0.25 $0.44 $0.24 $0.42 $0.20
Poland $0.34 $0.34 $0.22 $0.44 $0.17
Korea, Republic Of $0.30 $0.61 $0.30 $1.23 $0.30
Spain $0.20 $0.24 $0.18 $0.12 $0.11
Saudi Arabia $0.24 $0.35 $0.22 $0.29 $0.20
Hungary $0.20 $0.29 $0.20 $0.22 $0.20
Mali $0.12 $0.03 $0.03 $0.12 $0.12
Mauritius $0.03 $0.03 $0.03 $0.03 $0.03
Greece $0.15 $0.15 $0.15 $0.15 $0.15
Denmark $0.24 $0.24 $0.24 $0.22 $0.22
Slovakia $0.20 $0.30 $0.20 $0.03 $0.03
Comoros $0.03 $0.03 $0.03 $0.03 $0.03
Chile $0.15 $0.19 $0.14 $0.14 $0.11
Taiwan $0.15 $0.23 $0.13 $0.22 $0.11
Japan $0.24 $0.35 $0.21 $0.46 $0.13
Moldova $0.15 $0.16 $0.14 $0.13 $0.12
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Congo $0.03 $0.03 $0.03 $0.03 $0.03
China $0.15 $0.23 $0.13 $0.13 $0.11
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Croatia $0.20 $0.40 $0.17 $0.20 $0.20
Isle Of Man $0.15 $0.15 $0.15 $0.03 $0.03
Iraq $0.15 $0.14 $0.12 $0.16 $0.11
Bahrain $0.12 $0.10 $0.10 $0.17 $0.11
Puerto Rico $0.15 $0.25 $0.13 $0.27 $0.10
Kazakhstan $0.16 $0.31 $0.16 $0.36 $0.12
Kenya $0.15 $0.27 $0.13 $0.03 $0.03
Israel $0.25 $0.33 $0.19 $0.18 $0.11
Mozambique $0.15 $0.13 $0.13 $0.10 $0.10
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
India $0.15 $0.22 $0.14 $0.14 $0.11
Andorra $0.10 $0.10 $0.10 $0.03 $0.03
Costa Rica $0.15 $0.18 $0.14 $0.10 $0.10
Albania $0.15 $0.13 $0.13 $0.12 $0.12
Saint Pierre And Miquelon $0.03 $0.03 $0.03 $0.03 $0.03
Dominican Republic $0.15 $0.19 $0.14 $0.14 $0.10
Oman $0.12 $0.10 $0.10 $0.11 $0.11
Slovenia $0.03 $0.03 $0.03 $0.03 $0.03
Serbia $0.30 $0.30 $0.30 $0.03 $0.03
Maldives $0.10 $0.10 $0.10 $0.03 $0.03
Russian Federation $0.21 $0.22 $0.18 $0.14 $0.12
Angola $0.15 $0.34 $0.13 $0.03 $0.03
Seychelles $0.03 $0.03 $0.03 $0.03 $0.03
Togo $0.15 $0.18 $0.12 $0.03 $0.03
Vietnam $0.16 $0.20 $0.14 $0.28 $0.11
Tonga $0.03 $0.03 $0.03 $0.03 $0.03
Réunion $0.03 $0.03 $0.03 $0.03 $0.03
Hong Kong $0.20 $0.33 $0.19 $0.30 $0.20
Uzbekistan $0.15 $0.15 $0.15 $0.03 $0.03
Guadeloupe $0.03 $0.03 $0.03 $0.03 $0.03
Congo, The Democratic Republic Of The $0.10 $0.03 $0.03 $0.10 $0.10
Djibouti $0.03 $0.03 $0.03 $0.03 $0.03
Kiribati $0.03 $0.03 $0.03 $0.03 $0.03
Indonesia $0.15 $0.28 $0.13 $0.35 $0.11
El Salvador $0.15 $0.25 $0.14 $0.13 $0.11
Argentina $0.16 $0.20 $0.15 $0.16 $0.11
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Panama $0.15 $0.18 $0.14 $0.12 $0.10
Jamaica $0.03 $0.03 $0.03 $0.03 $0.03
Turkey $0.15 $0.16 $0.13 $0.16 $0.11
Pakistan $0.15 $0.17 $0.13 $0.13 $0.11
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
American Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Azerbaijan $0.15 $0.15 $0.15 $0.03 $0.03
Namibia $0.03 $0.03 $0.03 $0.03 $0.03
Mayotte $0.15 $0.61 $0.12 $0.03 $0.03
Martinique $0.03 $0.03 $0.03 $0.03 $0.03
Sierra Leone $0.03 $0.03 $0.03 $0.03 $0.03
Myanmar $0.15 $0.15 $0.15 $0.29 $0.11
Macedonia, The Former Yugoslav Republic Of $0.15 $0.25 $0.13 $0.03 $0.03
Solomon Islands $0.03 $0.03 $0.03 $0.03 $0.03
Nicaragua $0.15 $0.14 $0.12 $0.13 $0.10
Bolivia $0.16 $0.17 $0.15 $0.12 $0.11
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
Tanzania, United Republic Of $0.10 $0.03 $0.03 $0.10 $0.10
Belarus $0.15 $0.27 $0.13 $0.03 $0.03
Guatemala $0.15 $0.18 $0.14 $0.15 $0.11
French Polynesia $0.03 $0.03 $0.03 $0.03 $0.03
Honduras $0.15 $0.18 $0.15 $0.13 $0.11
Paraguay $0.15 $0.20 $0.12 $0.13 $0.11
Antigua And Barbuda $0.03 $0.03 $0.03 $0.03 $0.03
Burundi $0.15 $0.15 $0.15 $0.03 $0.03
Uruguay $0.15 $0.19 $0.14 $0.11 $0.11
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Niger $0.03 $0.03 $0.03 $0.03 $0.03
Cook Islands $0.03 $0.03 $0.03 $0.03 $0.03
Gabon $0.15 $0.15 $0.15 $0.03 $0.03
Micronesia, Federated States Of $0.03 $0.03 $0.03 $0.03 $0.03
Equatorial Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Jordan $0.16 $0.26 $0.16 $0.19 $0.13
Cambodia $0.15 $0.34 $0.13 $0.35 $0.11
Bangladesh $0.15 $0.16 $0.13 $0.15 $0.11
Afghanistan $0.12 $0.03 $0.03 $0.12 $0.12
Montenegro $0.10 $0.03 $0.03 $0.10 $0.10
Botswana $0.03 $0.03 $0.03 $0.03 $0.03
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
Zimbabwe $0.15 $0.15 $0.15 $0.03 $0.03
Saint Lucia $0.03 $0.03 $0.03 $0.03 $0.03
Cayman Islands $0.10 $0.10 $0.10 $0.03 $0.03
Armenia $0.10 $0.03 $0.03 $0.10 $0.10
Somalia $0.03 $0.03 $0.03 $0.03 $0.03
Georgia $0.16 $0.31 $0.16 $0.03 $0.03
Ecuador $0.15 $0.18 $0.14 $0.14 $0.10
Rwanda $0.10 $0.03 $0.03 $0.10 $0.10
Cape Verde $0.03 $0.03 $0.03 $0.03 $0.03
Palestine, State of $0.15 $0.15 $0.15 $0.18 $0.11
Belize $0.03 $0.03 $0.03 $0.03 $0.03
Central African Republic $0.03 $0.03 $0.03 $0.03 $0.03
Bermuda $0.03 $0.03 $0.03 $0.03 $0.03
Haiti $0.12 $0.03 $0.03 $0.12 $0.12
Greece (VAT) $0.03 $0.03 $0.03 $0.03 $0.03
Gambia $0.03 $0.03 $0.03 $0.03 $0.03
Dominica $0.03 $0.03 $0.03 $0.03 $0.03
Gibraltar $0.03 $0.03 $0.03 $0.03 $0.03
Saint Vincent And The Grenadines $0.03 $0.03 $0.03 $0.03 $0.03
Guyana $0.10 $0.10 $0.10 $0.03 $0.03
French Guiana $0.03 $0.03 $0.03 $0.03 $0.03
Faroe Islands $0.15 $0.61 $0.12 $0.03 $0.03
New Caledonia $0.03 $0.03 $0.03 $0.03 $0.03
Palau $0.03 $0.03 $0.03 $0.03 $0.03
Venezuela $0.15 $0.18 $0.13 $0.12 $0.11
Tunisia $0.15 $0.36 $0.13 $0.18 $0.11
Liberia $0.03 $0.03 $0.03 $0.03 $0.03
Brunei Darussalam $0.15 $0.13 $0.13 $0.03 $0.03
Libya $0.15 $0.17 $0.13 $0.15 $0.11
Mauritania $0.12 $0.03 $0.03 $0.12 $0.12
Grenada $0.03 $0.03 $0.03 $0.03 $0.03
Guernsey $0.15 $0.15 $0.15 $0.03 $0.03
Malta $0.15 $0.15 $0.15 $0.03 $0.03
Macao $0.15 $0.19 $0.13 $0.03 $0.03
Tajikistan $0.03 $0.03 $0.03 $0.03 $0.03
Papua New Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Bosnia And Herzegovina $0.20 $0.20 $0.20 $0.03 $0.03
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Sao Tome And Principe $0.03 $0.03 $0.03 $0.03 $0.03
Vanuatu $0.03 $0.03 $0.03 $0.03 $0.03
Ethiopia $0.15 $0.15 $0.15 $0.32 $0.11
Mongolia $0.15 $0.15 $0.15 $0.03 $0.03
Algeria $0.15 $0.21 $0.13 $0.15 $0.11
Madagascar $0.03 $0.03 $0.03 $0.03 $0.03
Timor-Leste $0.03 $0.03 $0.03 $0.03 $0.03
Morocco $0.15 $0.18 $0.14 $0.15 $0.11
Guam $0.03 $0.03 $0.03 $0.03 $0.03
Kyrgyzstan $0.03 $0.03 $0.03 $0.03 $0.03
Saint Barthélemy $0.03 $0.03 $0.03 $0.03 $0.03
Sri Lanka $0.16 $0.19 $0.14 $0.20 $0.11
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Aruba $0.03 $0.03 $0.03 $0.03 $0.03
Cuba $0.15 $0.15 $0.14 $0.13 $0.11
Yemen $0.15 $0.29 $0.14 $0.12 $0.11
Eritrea $0.03 $0.03 $0.03 $0.03 $0.03
Trinidad And Tobago $0.15 $0.29 $0.14 $0.03 $0.03
Egypt $0.15 $0.17 $0.13 $0.17 $0.11
Lao People's Democratic Republic $0.12 $0.03 $0.03 $0.28 $0.11
Nepal $0.15 $0.20 $0.15 $0.03 $0.03
Fiji $0.03 $0.03 $0.03 $0.03 $0.03
Syrian Arab Republic $0.15 $0.33 $0.12 $0.03 $0.03
Lebanon $0.15 $0.23 $0.13 $0.19 $0.11
Guinea-Bissau $0.03 $0.03 $0.03 $0.03 $0.03
Sudan $0.15 $0.15 $0.15 $0.15 $0.12
Iran, Islamic Republic Of $0.15 $0.15 $0.15 $0.10 $0.10
Nauru $0.03 $0.03 $0.03 $0.03 $0.03
Barbados $0.03 $0.03 $0.03 $0.03 $0.03
Suriname $0.15 $0.15 $0.15 $0.03 $0.03
Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Chad $0.03 $0.03 $0.03 $0.03 $0.03
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $13.35 $3.87 $2.32 $4.69 $2.46
Canada $11.83 $3.39 $1.51 $2.05 $1.17
United Kingdom $6.30 $2.64 $1.58 $3.09 $1.59
Australia $8.65 $1.88 $1.12 $1.99 $1.18
 
Finland $2.40 $3.61 $1.79 $3.55 $1.56
France $9.08 $1.40 $0.83 $1.35 $0.94
Cameroon $0.93 $1.57 $0.69 $2.59 $0.92
South Africa $6.75 $1.54 $1.08 $2.93 $1.25
New Zealand $2.29 $1.91 $1.12 $1.96 $1.15
Germany $2.92 $1.77 $1.11 $1.42 $0.98
Malawi $1.14 $2.09 $0.54 $2.00 $0.55
Norway $1.72 $1.88 $1.10 $1.49 $0.91
Switzerland $2.68 $1.63 $0.80 $1.57 $0.80
Singapore $2.05 $0.68 $0.37 $1.54 $1.08
Estonia $2.21 $1.63 $1.10 $1.85 $1.12
Burkina Faso $1.40 $0.81 $0.41 $2.40 $1.36
Netherlands $6.76 $1.91 $1.06 $1.52 $1.10
Senegal $1.17 $0.57 $0.29 $1.85 $1.01
Nigeria $1.40 $0.84 $0.44 $1.80 $0.73
Zambia $2.59 $1.01 $0.80 $2.21 $0.78
Cyprus $1.20 $0.75 $0.56 $1.55 $1.12
Belgium $3.90 $1.18 $0.81 $1.85 $1.17
Austria $5.20 $0.72 $0.41 $0.83 $0.43
Czech Republic $1.75 $0.92 $0.52 $1.28 $0.88
Ireland $1.20 $1.53 $1.09 $2.08 $1.19
Sweden $7.14 $1.15 $0.80 $0.81 $0.51
Mexico $3.96 $1.08 $0.56 $1.06 $0.50
Ukraine $1.12 $0.59 $0.37 $1.84 $0.78
Bulgaria $8.11 $1.53 $0.96 $1.54 $0.83
Cote D'ivoire $1.02 $1.26 $0.56 $1.36 $0.81
Uganda $1.12 $0.51 $0.38 $1.38 $0.60
Latvia $1.06 $1.26 $0.64 $1.46 $0.73
United Arab Emirates $2.82 $0.56 $0.29 $0.91 $0.61
Benin $1.65 $0.41 $0.35 $1.62 $0.62
Bahamas $0.40 $0.24 $0.20 $0.22 $0.14
Brazil $3.24 $1.15 $0.61 $0.58 $0.39
Malaysia $1.34 $0.42 $0.35 $0.78 $0.40
Italy $7.78 $1.28 $0.78 $0.33 $0.27
Romania $1.00 $1.09 $0.77 $1.08 $0.76
Peru $2.72 $0.99 $0.94 $1.00 $0.92
Ghana $2.78 $0.36 $0.30 $1.28 $0.33
Colombia $1.40 $0.92 $0.46 $1.03 $0.47
Portugal $3.93 $1.51 $0.96 $1.39 $0.93
Lithuania $1.02 $0.64 $0.36 $0.86 $0.62
Philippines $1.98 $0.74 $0.63 $0.68 $0.37
Luxembourg $0.60 $0.64 $0.40 $0.72 $0.45
Thailand $1.40 $0.89 $0.32 $1.03 $0.60
Iceland $0.80 $0.98 $0.70 $0.68 $0.41
Kuwait $0.98 $0.48 $0.32 $0.55 $0.31
Guinea $0.62 $0.89 $0.47 $0.77 $0.49
Qatar $0.49 $0.65 $0.34 $0.43 $0.27
Poland $3.95 $1.10 $0.78 $0.56 $0.31
Korea, Republic Of $11.20 $0.65 $0.60 $0.57 $0.34
Spain $6.38 $0.65 $0.34 $1.07 $0.73
Saudi Arabia $4.08 $0.36 $0.26 $0.46 $0.26
Hungary $0.80 $0.49 $0.33 $0.67 $0.39
Mali $0.91 $0.72 $0.36 $0.92 $0.43
Mauritius $0.68 $0.68 $0.36 $0.48 $0.32
Greece $0.48 $0.47 $0.34 $0.45 $0.28
Denmark $1.75 $1.07 $0.73 $0.84 $0.59
Slovakia $1.20 $0.81 $0.71 $0.89 $0.71
Comoros $0.47 $0.15 $0.15 $0.59 $0.40
Chile $2.34 $0.51 $0.39 $0.62 $0.44
Taiwan $9.90 $0.41 $0.54 $0.23 $0.15
Japan $6.76 $0.94 $0.49 $0.49 $0.31
Moldova $0.46 $0.50 $0.40 $0.83 $0.44
Swaziland $0.44 $0.16 $0.30 $0.64 $0.24
Congo $0.50 $0.86 $0.49 $0.67 $0.50
China $0.50 $0.87 $0.40 $0.51 $0.39
Liechtenstein $0.40 $0.38 $0.40 $0.28 $0.28
Virgin Islands, U.S. $0.40 $0.18 $0.14 $0.45 $0.35
Croatia $0.42 $0.37 $0.32 $0.73 $0.35
Isle Of Man $0.40 $0.54 $0.36 $0.66 $0.29
Iraq $0.89 $0.93 $0.61 $1.04 $0.61
Bahrain $0.70 $0.22 $0.21 $0.81 $0.67
Puerto Rico $1.40 $0.28 $0.22 $0.52 $0.28
Kazakhstan $1.54 $0.43 $0.28 $0.92 $0.54
Kenya $0.87 $0.63 $0.39 $0.84 $0.42
Israel $1.30 $0.49 $0.35 $0.50 $0.31
Mozambique $0.58 $0.39 $0.26 $1.04 $0.43
Greenland $0.40 $0.09 $0.18 $0.17 $0.10
India $1.88 $0.23 $0.24 $0.11 $0.10
Andorra $0.48 $0.65 $0.37 $0.27 $0.22
Costa Rica $1.40 $0.50 $0.39 $0.36 $0.18
Albania $0.63 $0.21 $0.21 $0.22 $0.15
Saint Pierre And Miquelon $0.06 $0.10 - - -
Dominican Republic $1.40 $0.64 $0.39 $0.63 $0.39
Oman $0.72 $0.45 $0.34 $0.68 $0.46
Slovenia $0.50 $0.61 $0.36 $0.58 $0.36
Serbia $0.45 $0.51 $0.39 $0.61 $0.39
Maldives $0.40 $0.37 $0.27 $0.33 $0.20
Russian Federation $2.22 $0.85 $0.32 $0.58 $0.31
Angola $0.46 $0.45 $0.30 $0.61 $0.36
Seychelles $0.40 $0.31 $0.32 $0.31 $0.17
Togo $0.45 $0.40 $0.27 $0.21 $0.14
Vietnam $0.63 $0.62 $0.30 $0.56 $0.30
Tonga $0.13 $0.22 $0.13 - -
Réunion $1.73 $0.39 $0.42 $0.30 $0.22
Hong Kong $0.80 $0.32 $0.26 $0.26 $0.18
Uzbekistan $1.64 $0.45 $0.27 $0.62 $0.33
Guadeloupe $1.46 $0.28 $0.23 $0.23 $0.19
Congo, The Democratic Republic Of The $0.50 $0.43 $0.33 $0.14 $0.09
Djibouti $0.40 $0.38 $0.40 $0.37 $0.12
Kiribati $0.40 $0.40 $0.40 - -
Indonesia $2.19 $0.37 $0.25 $0.51 $0.23
El Salvador $0.93 $0.36 $0.23 $0.17 $0.10
Argentina $1.68 $0.23 $0.19 $0.23 $0.18
Jersey $0.40 $0.22 $0.18 - -
Panama $0.51 $0.36 $0.23 $0.37 $0.21
Jamaica $0.40 $0.48 $0.38 $0.43 $0.36
Turkey $0.56 $0.29 $0.26 $0.32 $0.22
Pakistan $4.68 $0.20 $0.21 $0.26 $0.17
Saint Kitts And Nevis $0.40 $0.23 $0.23 $0.26 $0.17
American Samoa - - - $1.02 $0.38
Azerbaijan $0.40 $0.51 $0.26 $0.33 $0.21
Namibia $0.40 $0.31 $0.24 $0.44 $0.23
Mayotte $0.42 $0.11 $0.11 $0.23 $0.17
Martinique $1.73 $0.28 $0.30 $0.36 $0.21
Sierra Leone $0.46 $0.47 $0.30 $0.47 $0.28
Myanmar $0.55 $0.33 $0.24 $0.15 $0.11
Macedonia, The Former Yugoslav Republic Of $0.40 $0.34 $0.24 $0.25 $0.16
Solomon Islands $0.40 $0.15 $0.11 $0.32 $0.21
Nicaragua $1.40 $0.35 $0.22 $0.29 $0.16
Bolivia $0.77 $0.18 $0.19 $0.24 $0.13
Aland Islands $0.40 $0.17 - $0.48 $0.22
Tanzania, United Republic Of $0.60 $0.26 $0.22 $0.47 $0.27
Belarus $0.93 $0.34 $0.32 $0.56 $0.33
Guatemala $1.40 $0.17 $0.18 $0.15 $0.10
French Polynesia $0.40 $0.21 $0.21 $0.25 $0.25
Honduras $0.93 $0.33 $0.22 $0.31 $0.17
Paraguay $1.33 $0.36 $0.24 $0.49 $0.29
Antigua And Barbuda $0.40 $0.34 $0.32 $0.12 $0.13
Burundi $0.40 $0.25 $0.26 $0.21 $0.16
Uruguay $1.40 $0.32 $0.21 $0.26 $0.16
San Marino $0.17 $0.25 $0.16 $0.21 $0.17
Niger $0.40 $0.15 $0.19 $0.21 $0.21
Cook Islands - - - $0.47 -
Gabon $0.40 $0.29 $0.32 $0.23 $0.13
Micronesia, Federated States Of $0.15 $0.21 $0.15 - -
Equatorial Guinea $0.40 $0.22 $0.33 $0.12 $0.08
Turks And Caicos Islands $0.28 $0.22 $0.17 $0.30 $0.28
Jordan $0.52 $0.15 $0.19 $0.13 $0.11
Cambodia $0.49 $0.23 $0.20 $0.20 $0.16
Bangladesh $0.48 $0.22 $0.23 $0.26 $0.16
Afghanistan $0.93 $0.17 $0.33 $0.31 $0.23
Montenegro $0.40 $0.44 $0.39 $0.33 $0.16
Botswana $0.56 $0.28 $0.22 $0.34 $0.19
Lesotho $0.79 $0.18 $0.20 $0.44 $0.31
Zimbabwe $0.61 $0.22 $0.28 $0.37 $0.22
Saint Lucia $0.40 $0.27 $0.16 $0.24 $0.13
Cayman Islands $0.40 $0.31 $0.27 $0.10 $0.04
Armenia $0.83 $0.48 $0.38 $0.31 $0.21
Somalia $0.40 $0.29 $0.25 $0.19 $0.13
Georgia $0.49 $0.29 $0.27 $0.45 $0.26
Ecuador $2.02 $0.18 $0.17 $0.26 $0.16
Rwanda $0.40 $0.19 $0.21 $0.21 $0.14
Cape Verde $0.40 $0.21 $0.24 $0.20 $0.11
Palestine, State of $1.05 $0.19 $0.22 $0.21 $0.15
Belize $0.40 $0.49 $0.27 $0.14 $0.08
Central African Republic $0.13 $0.05 $0.05 $0.17 $0.12
Bermuda $0.11 $0.14 $0.10 $0.10 $0.08
Haiti $0.40 $0.15 $0.16 $0.14 $0.08
Greece (VAT) $0.40 $0.21 $0.28 - -
Gambia $0.40 $0.22 $0.25 $0.25 $0.15
Dominica $0.09 $0.13 $0.08 $0.07 $0.07
Gibraltar $0.44 $0.19 $0.19 - -
Saint Vincent And The Grenadines $0.40 $0.35 $0.31 $0.20 $0.12
Guyana $0.40 $0.39 $0.24 - -
French Guiana $0.40 $0.12 $0.12 $0.42 $0.22
Faroe Islands $0.08 $0.19 $0.05 $0.23 $0.05
New Caledonia $0.40 $0.24 $0.25 $0.23 $0.09
Palau $0.15 $0.15 $0.15 $0.28 -
Venezuela $0.46 $0.14 $0.15 $0.10 $0.07
Tunisia $0.44 $0.16 $0.19 $0.18 $0.16
Liberia - - - $0.23 $0.13
Brunei Darussalam $0.49 $0.28 $0.26 $0.23 $0.13
Libya $0.56 $0.21 $0.23 $0.12 $0.09
Mauritania $0.40 $0.14 $0.16 $0.19 $0.12
Grenada $0.40 $0.18 $0.16 $0.25 $0.27
Guernsey $0.28 $0.11 - $0.12 $0.11
Malta $0.40 $0.29 $0.23 $0.28 $0.19
Macao $0.51 $0.16 $0.22 $0.16 $0.12
Tajikistan $0.40 $0.31 $0.21 $0.31 $0.24
Papua New Guinea $0.49 $0.26 $0.28 $0.27 $0.16
Northern Mariana Islands $0.40 $0.22 $0.22 $0.14 $0.12
Bosnia And Herzegovina $0.40 $0.14 $0.15 $0.21 $0.12
Anguilla $0.40 $0.08 $0.08 $0.25 $0.14
Sao Tome And Principe $0.40 $0.18 $0.40 $0.11 $0.07
Vanuatu $0.12 $0.07 $0.05 $0.09 -
Ethiopia $0.40 $0.17 $0.19 $0.20 $0.14
Mongolia $0.67 $0.35 $0.36 $0.16 $0.16
Algeria $0.80 $0.15 $0.17 $0.12 $0.11
Madagascar $0.40 $0.24 $0.26 $0.19 $0.12
Timor-Leste $0.28 $0.08 $0.05 $0.19 $0.16
Morocco $0.40 $0.19 $0.19 $0.15 $0.11
Guam $0.44 $0.05 $0.05 $0.29 $0.19
Kyrgyzstan $0.46 $0.23 $0.30 $0.25 $0.16
Saint Barthélemy $0.16 $0.12 $0.12 - -
Sri Lanka $0.40 $0.21 $0.20 $0.18 $0.12
Bhutan $0.40 $0.15 $0.18 $0.21 $0.12
Aruba $0.40 $0.23 $0.17 $0.18 $0.10
Cuba $0.46 $0.16 $0.19 $0.24 $0.17
Yemen $1.02 $0.19 $0.20 $0.20 $0.13
Eritrea - - - $0.22 $0.14
Trinidad And Tobago $0.40 $0.17 $0.14 $0.18 $0.11
Egypt $0.50 $0.21 $0.22 $0.19 $0.15
Lao People's Democratic Republic $0.48 $0.16 $0.19 $0.13 $0.11
Nepal $0.43 $0.20 $0.22 $0.13 $0.12
Fiji $0.40 $0.10 $0.12 $0.13 $0.06
Syrian Arab Republic $0.40 $0.15 $0.20 - -
Lebanon $0.54 $0.16 $0.20 $0.15 $0.12
Guinea-Bissau $0.14 $0.09 $0.11 $0.11 $0.08
Sudan $0.40 $0.19 $0.21 $0.12 $0.10
Iran, Islamic Republic Of $0.40 $0.18 $0.24 $0.12 $0.13
Nauru $0.06 $0.06 $0.06 - -
Barbados $0.48 $0.16 $0.13 $0.13 $0.09
Suriname $0.40 $0.10 $0.08 $0.11 $0.06
Samoa $0.12 $0.07 $0.05 $0.16 $0.12
Chad $0.27 - - - -
Saint Martin - - - - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22